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1-800-FLOWERS.COM Announces That It Will Not Renew Its Contract for Third-Party Administration of Its Membership Program and Will Eliminate Data-Passing of Credit Card Information

NEW YORK, Dec 23, 2009 (BUSINESS WIRE) -- 1-800-FLOWERS.COM, the world's leading florist and gift shop, announced today that it will not renew its contract for third-party administration of its membership program and will eliminate data-passing of credit card information.

"1-800-FLOWERS.COM has a legacy of product innovation and excellent customer service, and everything we do is designed to provide our customers with the greatest value and the most convenience for the special occasions in their lives," said Jim McCann, CEO of 1-800-FLOWERS.COM.

About 1-800-FLOWERS.COM, Inc.

1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop. For more than 30 years, 1-800-FLOWERS.COM, Inc. has been providing customers with fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections, balloons and plush stuffed animals perfect for every occasion. 1-800-FLOWERS.COM offers the best of both worlds: exquisite arrangements created by some of the nation's top floral artists and hand-delivered the same day, and spectacular flowers shipped overnight from its Fresh From Our Growers(R) collection. As always, 100% satisfaction and freshness are guaranteed. The Company's BloomNet(R) international floral wire service (www.mybloomnet.net) provides a broad range of quality products and value-added services designed to help professional florists grow their businesses profitably. The 1-800-FLOWERS.COM, Inc. "Gift Shop" also includes gourmet gifts such as popcorn and specialty treats from The Popcorn Factory(R) (1-800-541-2676 or www.thepopcornfactory.com); cookies and baked gifts from Cheryl&Co.(R) (1-800-443-8124 or www.cherylandco.com); premium chocolates and confections from Fannie May(R) confections brands (www.fanniemay.com and www.harrylondon.com); wine gifts from Ambrosia(R) (www.ambrosia.com) and Geerlings&Wade(SM) (www.geerwade.com); gift baskets from 1-800-BASKETS.COM(R) (www.1800baskets.com) and DesignPac(SM) gifts (www.designpac.com); as well as Celebrations(R) (www.celebrations.com), a new premier online destination for fabulous party ideas and planning tips. Shares in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker symbol: FLWS.


1-800-FLOWERS.COM, Inc.
Joseph D. Pititto, 516-237-6131
Yanique Woodall, 516-237-6028

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