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Floral Artist to the Stars Offers Designs to All Through 1-800-FLOWERS.COM
CARLE PLACE, N.Y., Sept. 14 /PRNewswire-FirstCall/ -- 1-800-FLOWERS.COM, Inc. (Nasdaq: FLWS), a leading multi-channel retailer, is excited to offer a higher level of artistry from world-renowned floral and event designer, Preston Bailey, this fall. Now, Preston's exquisite creations are easily accessible to customers everywhere through 1-800-FLOWERS.COM.
When Oprah Winfrey, Liza Minnelli, Joan Rivers, Catherine Zeta Jones and Donald Trump want to celebrate magical moments in their lives with flowers, Preston Bailey is their first call. Preston's dramatic flair and opulent designs make his creations a favorite among A-list celebrities.
"Preston is an exceptional designer," said Monica Woo, President of 1-800- FLOWERS.COM, "and we are proud to have this opportunity to offer his innovative, over-the-top floral creations and beautiful tableware to our customers."
Accepted as one of the world's most influential event designers, Preston has transformed the floral industry by taking the art form to a new level in consistently pushing floral boundaries. His radiant hand-tied bouquets and elegant glassware, which range in price from $27.50 to $220.00, make Preston Bailey's creations a must-have gift this fall, and thanks to 1-800- FLOWERS.COM, they are more accessible than ever.
In "Autumn Stroll," part of the striking Preston Bailey Fall Collection at 1-800-FLOWERS.COM, Preston combines yellow mini calla lilies, craspdia, equinacia bottom, fern sprouts and more, hand-tying the rich, magnificent bouquet with raffia. One of his signature items, "Emerald Excellence," is an incomparable bouquet of magnificent green blooms with its gathering of the freshest cymbidium, orchids, hydrangea, hypericum, jade roses, carnations and green berry mums, all in brilliant shades of green. For "Lace Champagne Flutes," Preston has decorated each stunning flute with breathtaking silk screen lace.
In addition to his work as a top-notch floral and event designer, Preston is also an accomplished author. Now in its fifth printing, Design for Entertaining (Bulfinch Press, November 2002), continues to inspire those seeking to create their own over-the-top statements. Preston's second book, Fantasy Weddings (Bulfinch Press, November 2004), has already become the standard for anyone who loves to see dreams come true. Inspirations, due to hit bookstores in November, is a sourcebook of ideas for creating the perfect ambiance for any major party or event.
For more information on Preston Bailey and 1-800-FLOWERS.COM, please visit the website at http://www.1800flowers.com.
About 1-800-FLOWERS.COM®
For more than 30 years, 1-800-FLOWERS.COM Inc. - "Your Florist of Choice(SM)" - has been providing customers around the world with the freshest flowers and finest selection of plants, gift baskets, gourmet foods and confections, and plush stuffed animals perfect for every occasion. 1-800- FLOWERS.COM® offers the best of both worlds: exquisite, florist-designed arrangements individually created by some of the nation's top floral artists and hand-delivered the same day, and spectacular flowers shipped from our growers to your door fresh. Customers can shop 1-800-FLOWERS.COM 24 hours a day, 7 days a week via the phone or Internet (1-800-356-9377 or www.1800flowers.com) or by visiting a Company-operated or franchised store. Sales and Service Specialists are available 24/7, and fast and reliable delivery is offered same day, any day. As always, 100 percent satisfaction and freshness is guaranteed. The 1-800-FLOWERS.COM collection of brands also includes home decor and garden merchandise from Plow & Hearth® (1-800-627- 1712 or www.plowandhearth.com); popcorn and specialty treats from The Popcorn Factory® (1-800-541-2676 or www.thepopcornfactory.com); exceptional cookies and baked gifts from Cheryl&Co.® (1-800-443-8124 or www.cherylandco.com); premium chocolates and confections from Fannie May Confections Brands® (www.fanniemay.com and www.harrylondon.com); gourmet foods from GreatFood.com® (www.greatfood.com); children's gifts from HearthSong® (www.hearthsong.com) and Magic Cabin® (www.magiccabin.com); wine gifts from the WineTasting Network® (www.ambrosiawine.com and www.winetasting.com); and gift baskets from 1-800-BASKETS.COM® (www.1800baskets.com). 1-800- FLOWERS.COM, Inc. stock is traded on the NASDAQ market under ticker symbol FLWS.
About Preston Bailey
Floral fantasy with dramatic flair has been Preston's calling card for over 25 years. A-list celebrities such as Donald Trump and Catherine Zeta- Jones seek out Preston to design their magical, one-of-a-kind events. Recent projects include a partnership with Sandals Resorts, for which he has designed four exceptional wedding collections exclusively for Sandals and Beaches WeddingMoon™ guests, and "Preston Bailey: Mr. Fabulous," a new series of special programs he created for Oxygen Network. A much sought-after television guest and public speaker, Preston has appeared on The Oprah Winfrey Show, Entertainment Tonight, Access Hollywood, Extra, CBS's The Early Show, The Today Show, and The Jane Pauley Show. For more information about Preston Bailey, visit www.prestonbailey.com.
SOURCE 1-800-FLOWERS.COM
CONTACT:
Davina Coard,
MWW Group for 1-800-FLOWERS.COM,
+1-212-827-3754,
dcoard@mww.com
Web site: http://www.1800flowers.com
(FLWS)
